Tao Cha Cafe
A re-brand for Tao Cha, a local Asian cuisine cafe. This visual identity and app design reflects the principles of yin and yang (represented by the name 'Tao') along with the establishment's emphasis on tea ('Cha'). The new logo, inspired by the balance of the yin-yang symbol, features green hues to evoke a welcoming, relaxed atmosphere reminiscent of the cafe's ambiance.
Inmigrante
Inmigrante is a one-minute animation that acknowledges the long and difficult journey many immigrants face in pursuit of a brighter future, and honors those who have left everything behind to create a better life for themselves and their loved ones. Dedicated to my father, Mario Arenas, who immigrated from Guatemala at 17 years old in 1987 with nothing but the clothes on his back. He has since become a strong advocate for immigrants and has contributed to his community through leadership and education.
Unlucktea
Unlucktea is a vibrant kombucha shop concept with a unique twist - embracing the "luck" of a bad day. The brand incorporates vivid colors, bold patterns, and expressive illustrations resulting in a fun and playful identity that celebrates a bad day. Embrace the luck of Unlucktea in this brand, packaging, merch, and app design. Unlucky has never tasted so good.
Logofolio
This logofolio features a collection of both client logos and passion project logos. From minimalist and modern to bold and playful, each logo tells a unique story.